---
title: Daniel Dornak - The Power of Marketing
description: I help B2B companies grow with The Power of Marketing. Digital marketing, Account Based Marketing, Marketing automation, brand building, events or PR.
image: https://danieldornak.com/hubfs/Daniel%20Dornak%20LI.png
---

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- [MEET DANIEL](https://danieldornak.com/about-daniel)
- SUCCESS STORIES
  
  Show submenu for SUCCESS STORIES 
  
    - [Aimtec](https://danieldornak.com/aimtec-success-story-from-a-passive-service-department-to-a-record-growth)
    - [Flare](https://danieldornak.com/flare-success-story)
- [GET IN TOUCH](https://danieldornak.com/get-in-touch)
- [BLOG](https://danieldornak.com/blog)

- [MEET DANIEL](https://danieldornak.com/about-daniel)
- SUCCESS STORIES
  
  Show submenu for SUCCESS STORIES 
  
    - [Aimtec](https://danieldornak.com/aimtec-success-story-from-a-passive-service-department-to-a-record-growth)
    - [Flare](https://danieldornak.com/flare-success-story)
- [GET IN TOUCH](https://danieldornak.com/get-in-touch)
- [BLOG](https://danieldornak.com/blog)

##### Daniel Dornak

# I help ambitious B2B SME companies and start-ups grow with The Power of Marketing

[Book a meeting](https://meetings.hubspot.com/daniel-dornak1)

![Daniel Dornak LI](https://danieldornak.com/hubfs/Daniel%20Dornak%20LI.png)

## "Marketing is not a cost.

## It's your revenue, profitability and growth driver!"

---

3 successful start-up exits & acquisitions

Record year in 25 years on the market

25M sales pipeline for SAAS in just 10 months

![flare-logo](https://danieldornak.com/hubfs/flare-logo.svg)

![Logo_Macrovue](https://danieldornak.com/hs-fs/hubfs/Logo_Macrovue.png?width=224&height=65&name=Logo_Macrovue.png)

![eSavvy logo-1](https://danieldornak.com/hs-fs/hubfs/eSavvy%20logo-1.jpeg?width=100&height=100&name=eSavvy%20logo-1.jpeg)

![Aimtec logo](https://danieldornak.com/hs-fs/hubfs/Aimtec%20logo.jpeg?width=130&height=130&name=Aimtec%20logo.jpeg)

## Power of Marketing **Engines**

##### Marketing and growth strategy

##### Product marketing

##### Brand building and brand management

##### Customer acquisition and retention

##### Content marketing and SEO

##### Marketing automation

## Power of Marketing Tactics

##### [Digital Marketing](https://www.hubspot.com/)

- SEO
- SEM
- Social media

##### Nurture Marketing

- Marketing automation
- Email marketing

##### [Account Based Marketing](https://www.hubspot.com/)

- 1 to 1
- 1 to few
- 1 to many

##### Events

- Conferences
- Workshops
- Trade shows
- Webinars

##### Marketing communication

- PR
- Content marketng
- Brand management

##### Product lead growth

- Acquisition
- Onboarding
- Retention

## Power of Marketing Success Stories

### 200

### %

increase in the number of opportunities Y2Y

### 203

### %

increase in the value of opportunities Y2Y

### 5

new opportunities within 6 months of launching ABM

##### Aimtec Global

### From a passive service department to a record growth

Transformed a passive service style marketing into a strategic, revenue and growth-oriented department which helped to achieve a record year in terms of revenue and profit (in 2022 in 25 years of history) by building a high-performing team and introducing modern marketing strategies and tactics (ABM, digital marketing including automation, SEM, SEO) supported by a strong focus on brand building and repositioning.

[Learn more](https://danieldornak.com/aimtec-success-story-from-a-passive-service-department-to-a-record-growth?hsLang=en)

### 700

Sales Qualified Leads to Sales in just 6 months (target = 360)

### 300

Opportunities in just 6 months

### 25

### M $

Value of sales pipeline in just 10 months

##### Flare HR

### Inbound outperforms outbound in less than a year.

Introduced new digital marketing and inbound marketing strategies which helped to generate over 1600 sales qualified leads and a sales pipeline of over $25M AUD in just 10 months through combination of content marketing, SEO, SEM, social media, social media advertising, eDM, PR, marketing automation, data analytics and events.

[Learn more](https://danieldornak.com/flare-success-story?hsLang=en)

## Power of Marketing References

![Quote icon Blue-1](https://danieldornak.com/hs-fs/hubfs/Quote%20icon%20Blue-1.png?width=150&height=70&name=Quote%20icon%20Blue-1.png)

"Hey Dan, Didn’t realise today was your last day – im drinking a beer at Adelaide airport on your behalf. It was an absolute pleasure working with you. I’ve never worked with a Marketer who was so involved, so proactive and generated so many leads. Well done for what you have achieved at Flare. You have helped built up an incredible lead generation engine. I have also never been part of something like this ever before – thank you for making it happen."

![star](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

![](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

![](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

![star](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

![star](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

 Sales Manager

![Quote icon Blue-1](https://danieldornak.com/hs-fs/hubfs/Quote%20icon%20Blue-1.png?width=150&height=70&name=Quote%20icon%20Blue-1.png)

"Yeah thanks Dan, echo your note re marketing and sales working together. Best lead gen engine I have ever seen, and probably will ever see, and with you to thank."

![star](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

![star](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

![star](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

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![star](https://21645388.fs1.hubspotusercontent-na1.net/hubfs/21645388/fluent_star-16-filled.svg)

 Sales Director

## Power of Marketing Tools

![2560px-HubSpot_Logo.svg](https://danieldornak.com/hs-fs/hubfs/2560px-HubSpot_Logo.svg.png?width=2560&height=749&name=2560px-HubSpot_Logo.svg.png)

![Salesforce.com_logo.svg](https://danieldornak.com/hs-fs/hubfs/Salesforce.com_logo.svg.png?width=2560&height=1791&name=Salesforce.com_logo.svg.png)

![Asana_logo](https://danieldornak.com/hubfs/Asana_logo.svg)

![Microsoft-Dynamics-365-Logo](https://danieldornak.com/hs-fs/hubfs/Microsoft-Dynamics-365-Logo.webp?width=1500&height=375&name=Microsoft-Dynamics-365-Logo.webp)

![illustrator](https://danieldornak.com/hubfs/illustrator.svg)

![DaVinci_Resolve_Studio](https://danieldornak.com/hs-fs/hubfs/DaVinci_Resolve_Studio.png?width=1024&height=1024&name=DaVinci_Resolve_Studio.png)

![Asana_logo.svg](https://danieldornak.com/hs-fs/hubfs/Asana_logo.svg.png?width=1024&height=203&name=Asana_logo.svg.png)

![hotjar-ltd-logo-vector-2023](https://danieldornak.com/hs-fs/hubfs/hotjar-ltd-logo-vector-2023.png?width=900&height=500&name=hotjar-ltd-logo-vector-2023.png)

## Power of Marketing Resources

[![https://1411723.fs1.hubspotusercontent-na1.net/hubfs/1411723/Marketing%20and%20Sales%20Alignment.png](https://danieldornak.com/hubfs/Marketing%20and%20Sales%20Alignment.png)](https://danieldornak.com/blog/marketing-needs-sales-as-much-as-sales-needs-marketing?hsLang=en)

##### [Marketing needs Sales as much as Sales needs Marketing](https://danieldornak.com/blog/marketing-needs-sales-as-much-as-sales-needs-marketing?hsLang=en)

 By [Daniel Dornak](https://danieldornak.com/blog/author/daniel-dornak?hsLang=en)  18 March 2024

There has been a lot of discussion around this topic. I think it is very simple, and I...

[read more](https://danieldornak.com/blog/marketing-needs-sales-as-much-as-sales-needs-marketing?hsLang=en)

[![https://lh7-us.googleusercontent.com/cbARCBtIP_iFfh86PLc8yhTY4YrQeLFckKmWDW1LGHyR5eOvYmR8rnYo_hEJVx9EkV47jwrjHlzIt2imjH9JDrykwiXxpqU9Q-zx6Qnxa_W2ecFY5QmIb-vr3I8nxBwA94-o9vE8cnAzyXPQQ-45bpg](https://lh7-us.googleusercontent.com/cbARCBtIP_iFfh86PLc8yhTY4YrQeLFckKmWDW1LGHyR5eOvYmR8rnYo_hEJVx9EkV47jwrjHlzIt2imjH9JDrykwiXxpqU9Q-zx6Qnxa_W2ecFY5QmIb-vr3I8nxBwA94-o9vE8cnAzyXPQQ-45bpg)](https://danieldornak.com/blog/31-examples-of-marketing-automation-in-a-b2b-environment-to-save-time-and-boost-customer-experience?hsLang=en)

##### [3+1 Examples of marketing automation in a B2B environment to save time and boost customer experience](https://danieldornak.com/blog/31-examples-of-marketing-automation-in-a-b2b-environment-to-save-time-and-boost-customer-experience?hsLang=en)

 By [Daniel Dornak](https://danieldornak.com/blog/author/daniel-dornak?hsLang=en)  28 March 2024

Did you know that marketing automation is not just about marketing? One of the main advantages of...

[read more](https://danieldornak.com/blog/31-examples-of-marketing-automation-in-a-b2b-environment-to-save-time-and-boost-customer-experience?hsLang=en)

[![https://1411723.fs1.hubspotusercontent-na1.net/hubfs/1411723/ABM%20Campaign.png](https://danieldornak.com/hubfs/ABM%20Campaign.png)](https://danieldornak.com/blog/abm-multichannel-campaign-in-a-b2b-tech-company?hsLang=en)

##### [ABM multichannel campaign in a B2B tech company](https://danieldornak.com/blog/abm-multichannel-campaign-in-a-b2b-tech-company?hsLang=en)

 By [Daniel Dornak](https://danieldornak.com/blog/author/daniel-dornak?hsLang=en)  24 March 2025

## Company Overview

The company helps medium to large enterprise companies from around the world to...

[read more](https://danieldornak.com/blog/abm-multichannel-campaign-in-a-b2b-tech-company?hsLang=en)

##### Get in touch

## **Ready to grow with**

## **The Power of Marketing?**

[Schedule a call](https://meetings.hubspot.com/daniel-dornak1)

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- <https://www.linkedin.com/in/danieldornak/>
- <https://www.youtube.com/@daniel.dornak>
- <https://twitter.com/dandornak>

daniel@powerofmkt.com

Copyright © 2024 Daniel Dornak All Rights Reserved.

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