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"Marketing is not a cost.

It's your revenue, profitability and growth driver!"

3 successful start-up exits & acquisitions

Record year in 25 years on the market

25M sales pipeline for SAAS in just 10 months

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Power of Marketing
Engines

Marketing and growth strategy
Product marketing
Brand building and brand management
Customer acquisition and retention
Content marketing and SEO
Marketing automation

Power of Marketing Tactics

Digital Marketing
  • SEO
  • SEM
  • Social media
Nurture Marketing
  • Marketing automation
  • Email marketing
Account Based Marketing
  • 1 to 1
  • 1 to few
  • 1 to many
Events
  • Conferences
  • Workshops
  • Trade shows
  • Webinars
Marketing communication
  • PR
  • Content marketng
  • Brand management
Product lead growth
  • Acquisition
  • Onboarding
  • Retention

Power of Marketing Success Stories

200

%

increase in the number of opportunities Y2Y

203

%

increase in the value of opportunities Y2Y

5

new opportunities within 6 months of launching ABM
Aimtec Global

From a passive service department to a record growth

Transformed a passive service style marketing into a strategic, revenue and growth-oriented department which helped to achieve a record year in terms of revenue and profit (in 2022 in 25 years of history) by building a high-performing team and introducing modern marketing strategies and tactics (ABM, digital marketing including automation, SEM, SEO) supported by a strong focus on brand building and repositioning.

700

Sales Qualified Leads to Sales in just 6 months (target = 360)

300

Opportunities in just 6 months

25

M $

Value of sales pipeline in just 10 months
Flare HR

Inbound outperforms outbound in less than a year.

Introduced new digital marketing and inbound marketing strategies which helped to generate over 1600 sales qualified leads and a sales pipeline of over $25M AUD in just 10 months through combination of content marketing, SEO, SEM, social media, social media advertising, eDM, PR, marketing automation, data analytics and events.

Power of Marketing References

Quote icon Blue-1

"Hey Dan, Didn’t realise today was your last day – im drinking a beer at Adelaide airport on your behalf. It was an absolute pleasure working with you. I’ve never worked with a Marketer who was so involved, so proactive and generated so many leads. Well done for what you have achieved at Flare. You have helped built up an incredible lead generation engine. I have also never been part of something like this ever before – thank you for making it happen."

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Sales Manager
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"Yeah thanks Dan, echo your note re marketing and sales working together. Best lead gen engine I have ever seen, and probably will ever see, and with you to thank."

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Sales Director

Power of Marketing Tools

Power of Marketing Resources

https://1411723.fs1.hubspotusercontent-na1.net/hubfs/1411723/Marketing%20and%20Sales%20Alignment.png
Marketing needs Sales as much as Sales needs Marketing
By Daniel Dornak 18 March 2024

There has been a lot of discussion around this topic. I think it is very simple, and I...

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https://lh7-us.googleusercontent.com/cbARCBtIP_iFfh86PLc8yhTY4YrQeLFckKmWDW1LGHyR5eOvYmR8rnYo_hEJVx9EkV47jwrjHlzIt2imjH9JDrykwiXxpqU9Q-zx6Qnxa_W2ecFY5QmIb-vr3I8nxBwA94-o9vE8cnAzyXPQQ-45bpg
3+1 Examples of marketing automation in a B2B environment to save time and boost customer experience
By Daniel Dornak 28 March 2024

Did you know that marketing automation is not just about marketing? One of the main advantages of...

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